ENTR EU

ENTR is a cross-European media and communication project, supported by the EU, with a mission to bring complex European issues closer to younger audiences. Covering topics like education, sustainability, politics, and culture, ENTR creates youth-friendly, accessible content in multiple languages to spark debate and provide trustworthy information. Our role in Bulgaria has been to bridge the gap between EU-level narratives and the local context - making policies, data, and opportunities not just understandable, but relatable and relevant for young people.

Metrics

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Engagement Rate + Reach

1.5M+ young Europeans reached with a 7.5% engagement rate (vs. 3% avg)

Impact in Bulgaria

Localized EU stories for youth - sparking debate on education, climate & opportunities

Website

ENTR Bulgaria

Services

Social Media Marketing

PPC

Paid Advertising (Meta, YouTube)

Content Creation & Editing

Paid Advertising (Meta, YouTube)

Campaign Strategy & Execution

Let’s make it happen

OUR WORK

Take a closer look at the creative work behind this project.

Challenge

Since day one, we’ve been working with ENTR to build a strong brand and a valuable digital presence in Bulgaria. The challenge was clear: take complex EU topics and make them engaging, relatable, and easy to follow for young people - while creating a voice they trust and want to interact with.

Solution

We built a content strategy that turned EU topics into engaging stories across a wide range of formats - from carousels and infographics to short videos, polls, and localized posts. By combining creative design, clear messaging, and youth-focused framing, we made complex issues accessible while keeping the tone fresh and relatable.

Solution

Results

Reach & Engagement: Engaged over 1.5M young Europeans across social media, with an average engagement rate of 7.5% (well above the media industry average).

Localized Impact: In Bulgaria, we adapted EU-wide content into native storytelling, reaching hundreds of thousands of young people with relatable narratives on education, climate, and opportunities.

Formats Spectrum: Delivered multi-format content - from carousels and short-form video to YouTube explainers - sparking debates and making EU policies more accessible and engaging.